On Friday, the group that runs the Smart Choices labeling program announced that it will be holding off on recruiting new products as well as refrain from promoting the use of their logo while the FDA continues with its examination of the front-of-package labeling issues.
Many nutrition experts are relieved that Smart Choices, which promotes food like “better than a donut” Froot Loops as a “smart” breakfast choice with a little green check-mark on the box, is being put on hold.
You can read more about Smart Choices on Marion Nestle’s blog, Food Politics.